Nzinga Shaw joins the Cool Soror Podcast today. A Cool Soror of Delta Sigma Theta Sorority, Inc, she is currently the senior vice president of community and concurrently works as the chief diversity & inclusion officer in the Atlanta Hawks & Philips Arena organization. She is the first person to hold the CDIO position in the National Basketball Association and for all 122 North American professional sports teams. Shaw serves as a member of the Executive Committee and provides guidance to the leadership team in an effort to engender inclusion in every facet of the business.
She has developed a strategy to embed equity in all programmatic activities, governance and daily administration of the organization. She is focused on building a foundation that will advance this strategy as a core component of the Atlanta Hawks brand, and to drive the business. This initiative extends to fans, customers, community partners and to every employee within the workforce.
Prior to joining the Atlanta Hawks, Shaw has been at the forefront of leading organizational change through diversity. She served as senior vice president of diversity & inclusion at Edelman, the world’s largest and most profitable public relations/integrated marketing agency. Shaw also worked as a human resources practitioner at ESSENCE Magazine, the Yankees Entertainment and Sports Network, and the National Football League.
Recently, Shaw was appointed by the NBA to serve on the Global Inclusion Council. The GIC provides strategic guidance and serve as a catalyst for the league-wide diversity and inclusion strategy, drives an inclusive and innovative culture and increases the economic value of the NBA League office and teams. This is “Diversity Defined.”